Adding consumer confidence in your product

A quality technical manual, such as an operator’s manual or parts book, can provide your consumers with an added level of confidence in your product. However, at the same time, high quality also needs to be engineered into the product. We believe that a quality manual can make the consumer realize they have purchased a high-quality product, even though they may not be able to see the quality. In most cases, the quality of a product cannot be seen from the outside. We can see the shell of the product looks good, but will it live up to the marketing sales pitch? That is where good product support literature will add value to your product. On the other hand, the best-engineered product can be perceived as poorly designed, if the product support literature is poorly done… Learn More

See full post here: TPA, Inc.2010-09-17.