Carbon Studios for the World WildLife Fund for Earth Hour

Carbon Studios redesign the World Wildlife Fund (WWF) website for Earth Hour. The worldwide effort promotes the common cause of fighting climate change. 5200 cities and towns in 135 countries switch off their lights for one hour to send a message for action.

Carbon Studios was approached by WWF to create an interactive food story for their website. The story highlights the effect eating habits have on the environment. Carbon Studios used a mixture of illustration, animation, and interaction to bring “Food Facts” to life. The idea is to make people think about the effect what they eat has on the planet.

See more of Carbon Studios work here.

Project: WWF Food Story
Client: WWF
Artist: Carbon Studio