how does Chuck Norris illustrate?

I know not a good lead in to a Chuck Norris joke, but seriously I did finish a recent project for Total Gym. The illustration below was created for Total Gym to instruct users how-to use the machine. Taking photos provided by the client I created clean and simple line art that was somewhat androgynous. We wanted the look to be consistent with their brand colors and the human figure to be simplified so that the emphasis was on the motions of the exercises. The client was awesome, although I did not get to meet Chuck Norris. Next time.


See full post here: one illustrator's perspective2013-04-15.