The Bat CollectorThis was a sample I created as part of a pitch…

The Bat Collector

This was a sample I created as part of a pitch for the New York Lottery. The brief was: A New York gentleman spent $3.5 million on a dead bat for his dead bat collection. In the end, the agency and the client went with a very different approach for the campaign. I still like my grandpa vampire bat collector though.

See full post here: Kurt McRobert2016-02-16.